We Built This Firm for People Like You

Business owners who care deeply about their people — but know they can't do it all alone.

The Dawson Group team

Built by Someone Who's Been Where You Are

Most business owners are people lovers at heart — that's how they built their business in the first place. They nurtured relationships, those relationships turned into sales, sales fueled growth, and growth created bigger teams and bigger organizations. But somewhere along the way, the people side got complicated. The thing that came naturally — caring about your people — now requires policies, compliance, structure, and expertise you never planned on needing.

Wendy built The Dawson Group to be the answer to that problem. Not a firm that hands you a binder and disappears. A team that rolls up their sleeves, learns your business, and stays in the trenches with you until the work is done.

Wendy leads every engagement personally. You'll work directly with her — not handed off to an associate or a process. That's not a tagline. It's a promise.

How We Show Up for You

Freedom

We believe you should be free to run your business. We take the HR weight off your shoulders so you can focus on what you do best.

Curiosity

We don't assume we know your answer before we ask your question. We dig deep to understand what makes your business and your people unique.

Empathy

We listen first. Every business, every leader, every team member has a story. We don't prescribe solutions until we understand yours.

Enthusiasm

We genuinely love this work and the leaders we get to work with. Your success matters to us—not because it's our job, but because we care.

Resilience

We're here for the hard conversations and the messy middle. We don't shy away from telling you what you need to hear.

The People Behind Your Strategy

You'll work directly with the people who care most about your success. This isn't outsourced. This is personal.

Monika MacDonald

Monika MacDonald

Chief Operating Officer

I ensure every engagement runs flawlessly while keeping our team accountable to the standards that matter. I'm the backbone that lets us stay focused on what we do best.

Lindsay Hughes

Lindsay Hughes

Payroll & Compliance Specialist

I know payroll and employment law inside out. I'm your protection against compliance headaches and your guide through the complex regulations that change constantly.

Kai Bailey

Kai Bailey

Fractional COO / Operations Consultant

I help you build the operational structures and processes that let your team do their best work. Great strategy needs great structure underneath.

Britney Ellett

Britney Ellett

HR Consultant & Coach

I bring both strategy and heart to your people challenges. I understand culture, talent, and the human side of organizational change.

"We don't just fix HR problems. We help you build something your people are proud to be part of."

— Wendy Dawson, Founder

Ready to Meet the Team Behind the Strategy?

We'd love to hear your story. Whether you're just starting to think about HR or you're in the middle of a crisis — we're here.

Contact Us